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E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver

By: Call number: 658.872 L372E Contributor(s): Material type: TextPublication details: Boston : Prentice Hall, 2010Edition: 6th edDescription: xxxvi, 822, [53] p. : ill. ; 26 cmISBN:
  • 9780136100577
  • 0136100570
Subject(s): Call Number:
  • 658.872 L372E
Partial contents:
The revolution is just beginning -- E-commerce business models and concepts -- The internet and world wide web: e-commerce infrastructure -- Building an e-commerce web site -- Online security and payment systems -- E-commerce marketing concepts -- E-commerce marketing communications -- Ethical, social, and political issues in e-commerce -- Online retailing and services -- Online content and media -- Social networks, auctions, and portals -- B2B E-commerce : supply chain management and collaborative commerce
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
General Book PBRU Library บรรณราชฯ ชั้น 4 หนังสือภาษาอังกฤษ ชั้น 4 658.872 L372E (Browse shelf(Opens below)) 1 Available 1000161272

The revolution is just beginning -- E-commerce business models and concepts -- The internet and world wide web: e-commerce infrastructure -- Building an e-commerce web site -- Online security and payment systems -- E-commerce marketing concepts -- E-commerce marketing communications -- Ethical, social, and political issues in e-commerce -- Online retailing and services -- Online content and media -- Social networks, auctions, and portals -- B2B E-commerce : supply chain management and collaborative commerce

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